The PUBLISHER LAB

Welcome Back to the Publisher Lab!

A podcast that dives deep into the most important issues for online publishers. Ezoic CMO, Tyler Bishop, provides fun and enlightening information on SEO, media trends, site speed, ad earnings, content creation, site testing, and much more.

RECENT EPISODE

Changes to Web Search & How AI is Shaping Publishers' Strategies

Join Tyler Bishop and Piper Lofrano in a compelling discussion about AI's impact on digital publishing. They delve into the effects of web crawlers on search rankings and what it means for small publishers. Discover insights from a Reuters Institute study on news sites blocking AI crawlers and the tough choices smaller publishers face: block crawlers or lose traffic. They also tackle Google's push for quality content and Reddit's unique content contributions. Tune in to understand the hurdles small publishers encounter in a landscape ruled by giants.

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